In collaboration with Extension Studio and LOLA MullenLowe, we developed the visual direction, 3D exploration, and product imagery for a global series of special-edition cans for Axe and Lynx tied to international football culture.

This project showcases a combination of final launched assets alongside unreleased creative routes, style explorations, and CGI look development for various product variants—including Marshmallow, Munk, Dark Temptation, Black, and LYNX Africa.