FRAGRANCE REIMAGINED
This series of illustrations blends natural and digital elements, merging organic textures with modern aesthetics. Each piece captures familiar fragrance notes with a fresh, avant-garde twist for a contemporary audience, conveying versatility, innovation, and a balance between tradition and design. Through this fusion, the project evokes both familiarity and novelty, celebrating freshness and creativity in every image.
Future Society is the first perfume brand to create unique fragrances from the DNA of extinct flowers—plants from another time that invite us to time travel through scent. For the launch, I was contacted by Front Row Group to develop six CGI animated pieces and still visuals. Each one explores the visual universe of every fragrance and its extinct origin.
Each image captures the essence of a flower that no longer exists, transforming its spirit into bold forms and vibrant compositions. The result is an abstract narrative where extinct aromas are reimagined through color, shape, and motion. These visuals fuse biology, energy, and contemporary design. A sensorial journey where storytelling meets scientific beauty.
Future Society
Creative Agency: Front Row Group
Agency: Front Row Group NY
Client: Future Society
Creative Director: Irmand Trujillo
Sr. Producer, Creative Operations: Faith Bouchard
3D CGI / Motion: Rob Juárez